{"id":4206,"date":"2023-02-22T12:00:11","date_gmt":"2023-02-22T11:00:11","guid":{"rendered":"https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/?p=4206"},"modified":"2023-02-22T11:30:18","modified_gmt":"2023-02-22T10:30:18","slug":"objectives-and-key-results-potential","status":"publish","type":"post","link":"https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/objectives-and-key-results-potential\/","title":{"rendered":"#84 Objectives &#038; KeyResults (OKRs ) \u2013 Wieviel Potential steckt hinter der Methode?"},"content":{"rendered":"\n<figure class=\"wp-block-audio\"><audio controls src=\"https:\/\/main.podigee-cdn.net\/media\/podcast_13386_pdcst_projekt_management_know_how_fur_unternehmen_episode_1026980_84_objectives_keyresults_okrs_wieviel_potential_steckt_hinter_der_methode.mp3?v=1677061537&amp;source=user_backend&amp;dl=1\"><\/audio><\/figure>\n\n\n\n<p>Immer mehr Unternehmen nutzen Objectives und Key Results \u2013 kurz OKR \u2013 als Rahmenwerk, um die Aufgaben von Teams mit der Unternehmensstrategie, ihren Pl\u00e4nen und ihrer Vision zu verkn\u00fcpfen. Dabei teilt OKR Ziele in qualitative Objectives und quantitative Key Results auf. Also: &nbsp;Was m\u00f6chte ich erreichen und wie sieht das messbare Zielergebnis aus?<\/p>\n\n\n\n<p>Im heutigen Podcast wollen wir die Grundlagen der Methode kl\u00e4ren: welche Vorteile die Methode bietet, wann und wie Sie OKRs am besten einsetzen und wie Sie am besten starten. Zu Gast ist Laura Schulte. Sie unterst\u00fctzt Unternehmen und Einzelpersonen dabei, sich und ihr B2B-Unternehmen auf LinkedIn zu positionieren.<\/p>\n\n\n\n<p>Viel Spa\u00df beim Zuh\u00f6ren!<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"191\" height=\"191\" src=\"https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/08\/tina_ciotola.png\" alt=\"\" class=\"wp-image-3961\" srcset=\"https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/08\/tina_ciotola.png 191w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/08\/tina_ciotola-150x150.png 150w\" sizes=\"(max-width: 191px) 100vw, 191px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Im Gespr\u00e4ch<\/h2>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2023\/02\/Laura-Fleming-Schulte-684x1024.jpg\" alt=\"\" class=\"wp-image-4208\" width=\"584\" height=\"820\"\/><\/figure>\n\n\n\n<p class=\"has-megaphone-bg-color has-megaphone-bg-alt-1-background-color has-text-color has-background\">Laura ist eine Startup-zu-IPO-F\u00fchrungskraft und preisgekr\u00f6nte Wirtschaftsredakteurin aus Kalifornien. Sie unterst\u00fctzt Unternehmen und Einzelpersonen dabei, wie sie sich und ihre B2B-Unternehmen auf LinkedIn positionieren. Indem sie OKRs festlegen, und ihre Superkr\u00e4fte und ihre Hintergrundgeschichte mitteilen, steigern ihre Kunden das Vertrauen und bauen Beziehungen zu Kunden, Partnern und Mitarbeitern auf.<\/p>\n\n\n\n<p><strong>Hier geht&#8217;s zu Lauras LinkedIn Profil:<\/strong><br><a href=\"https:\/\/www.linkedin.com\/in\/laura-fleming-schulte\" target=\"_blank\" rel=\"noreferrer noopener\">linkedin.com\/in\/laura-fleming-schulte<\/a><\/p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Sprungmarken<\/h2>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"00\" data-seconds=\"00\">00:00<\/a><span>Intro\n<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"01\" data-seconds=\"23\">01:23<\/a><span>OKRs vs. traditionelle Zielsetzung<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"08\" data-seconds=\"17\">08:17<\/a><span>Wo passen OKRs?<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"11\" data-seconds=\"22\">11:22<\/a><span>Ziele setzen \u2013 Nein sagen\n<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"16\" data-seconds=\"00\">16:00<\/a><span>Wie geht man mit St\u00f6rungen um?<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"17\" data-seconds=\"37\">17:37<\/a><span>Wann passen OKRs nicht?<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"18\" data-seconds=\"26\">18:26<\/a><span>Messbarkeit und Transparenz<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"25\" data-seconds=\"41\">25:41<\/a><span>Beispiel LinkedIn Visibilit\u00e4t<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"29\" data-seconds=\"06\">29:06<\/a><span>Was sind gute OKRs?<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"35\" data-seconds=\"40\">35:40<\/a><span>Klassische Herausforderungen<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"38\" data-seconds=\"41\">38:41<\/a><span>Umgang mit OKRs<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"41\" data-seconds=\"00\">41:00<\/a><span>OKR als Fehlerdetektor<\/span><\/span>\n\n\n\n<span class=\"meks-ap-timestamp\" class=\"wp-block-meks-audio-player-timestamp\"><a href=\"javascript:void(0)\" class=\"meks-jump-player\" data-minutes=\"46\" data-seconds=\"17\">46:17<\/a><span>Wie bilde ich mich weiter?<\/span><\/span>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Shownotes<\/h2>\n\n\n\n<p><br><strong>Ted-Talk mit John Doerr:<\/strong> <a href=\"https:\/\/www.youtube.com\/watch?v=L4N1q4RNi9I\" target=\"_blank\" rel=\"noreferrer noopener\">(2) Why the secret to success is setting the right goals | John Doerr | TED &#8211; YouTube<\/a><\/p>\n\n\n\n<p class=\"has-normal-font-size\"><strong>Lesetipp<\/strong> 1: <strong>&#8222;Do what matters most&#8220;<\/strong> von Rob Shallenberger &amp; Steve Shallenberger<\/p>\n\n\n\n<p class=\"has-normal-font-size\"><strong>Lesetipp 2: &#8222;OKR: Objectives &amp; Key Results: Wie Sie Ziele, auf die es wirklich ankommt, entwickeln, messen und umsetzen<\/strong>&#8220; von John Doerr <\/p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Weitere PPM-Infos <\/h2>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-top tpg-channels is-layout-flex wp-container-core-columns-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\"><a href=\"https:\/\/www.theprojectgroup.com\/de\/projektmanagement-newsletter\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/15-1024x1024.jpg\" alt=\"\" class=\"wp-image-3903\" width=\"200\" height=\"200\" srcset=\"https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/15-1024x1024.jpg 1024w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/15-300x300.jpg 300w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/15-150x150.jpg 150w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/15-768x768.jpg 768w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/15-270x270.jpg 270w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/15-526x526.jpg 526w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/15.jpg 1080w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\"><a href=\"https:\/\/www.theprojectgroup.com\/blog\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/13-1024x1024.jpg\" alt=\"\" class=\"wp-image-3904\" width=\"216\" height=\"216\" srcset=\"https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/13-1024x1024.jpg 1024w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/13-300x300.jpg 300w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/13-150x150.jpg 150w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/13-768x768.jpg 768w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/13-270x270.jpg 270w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/13-526x526.jpg 526w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/13.jpg 1080w\" sizes=\"(max-width: 216px) 100vw, 216px\" \/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\"><a href=\"https:\/\/www.youtube.com\/user\/tpgtheprojectgroup\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/14-1024x1024.jpg\" alt=\"\" class=\"wp-image-3905\" width=\"222\" height=\"222\" srcset=\"https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/14-1024x1024.jpg 1024w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/14-300x300.jpg 300w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/14-150x150.jpg 150w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/14-768x768.jpg 768w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/14-270x270.jpg 270w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/14-526x526.jpg 526w, https:\/\/www.theprojectgroup.com\/podcast-projektmanagement\/wp-content\/uploads\/2022\/07\/14.jpg 1080w\" sizes=\"(max-width: 222px) 100vw, 222px\" \/><\/a><\/figure>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Immer mehr Unternehmen nutzen Objectives und Key Results \u2013 kurz OKR \u2013 als Rahmenwerk, um die Aufgaben von Teams mit der Unternehmensstrategie, ihren Pl\u00e4nen und ihrer Vision zu verkn\u00fcpfen. Dabei teilt OKR Ziele in qualitative Objectives und quantitative Key Results auf. Also: &nbsp;Was m\u00f6chte ich erreichen und wie sieht das messbare Zielergebnis aus? Im heutigen [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4207,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[96],"tags":[293,294,296,298,295],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Objectives &amp; KeyResults (OKRs) - wieviel Potential hat die Methode?<\/title>\n<meta name=\"description\" content=\"OKRs eignen sich optimal, um Aufgaben von Teams mit der Unternehmensstrategie, -pl\u00e4nen, und -vision zu verkn\u00fcpfen. 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